STRATEGI BISNIS, MARKETPLACE, IDE BISNIS DAN MENTAL ACCOUNTING
Abstract
Keywords
Full Text:
PDFReferences
Bryan, D., Dinesh Fernando, G., & Tripathy, A. (2013). Bankruptcy risk, productivity and firm strategy. Account. Finance, 12(4), 309–326.
Chen, G. Z., & Keung, E. C. (2019). The impact of business strategy on insider trading profitability. Pacific Basin Finance Journal, 55, 270–282. https://doi.org/10.1016/j.pacfin.2019.04.007
Chishty, N. mujahid. (2017). Southwest Airlines’ successful economistic, cost-leadership strategy examined in light of Paul Lawrence’s renewed Darwinian theory: An analysis. Journal of Global Business Insights, 2(2). https://scholarcommons.usf.edu/globe/vol2/iss2/5/
Dian Agustia,∗ Nur Pratama Abdi Muhammad, and Y. P. (2020). Earnings management, business strategy, and bankruptcy risk: evidence from Indonesia. Heliyon, 6(2). https://www.ncbi.nlm.nih.gov/pmc/articles/PMC7005427/
Firmansyah, A., & Roosmawati, A. (2019). Kewirausahaan (Dasar dan Konsep. Buku, September, 15.
Hadiwardoyo, W. (2020). Kerugian Ekonomi Nasional Akibat Pandemi Covid-19. Baskara: Journal of Business and Entrepreneurship, 2(2), 83–92. https://doi.org/10.24853/baskara.2.2.83-92
Klatt, T. (2013). E-Commerce Business Models and Search Engine Dependency. IBusiness, 05(03), 205–208. https://doi.org/10.4236/ib.2013.53b041
Liana, L. (2009). Penggunaan MRA dengan Spss untuk Menguji Pengaruh Variabel Moderating terhadap Hubungan antara Variabel Independen dan Variabel Dependen. Jurnal Teknologi Informasi DINAMIK, XIV(2), 90–97. https://www.unisbank.ac.id/ojs/index.php/fti1/article/view/95/90
Manurung, R. A., & Silalahi, P. R. (2022). Jurnal Ilmu Komputer, Ekonomi dan Manajemen (JIKEM). Jurnal Ilmu Komputer, Ekonomi Dan Manajemen (JIKEM), 2(1), 130–141.
MP, A.-H. (2016). Apa Saja Strategi Marketing Garuda Indonesia Tahun Ini? Https://Marketeers.Com/Melihat-Fokus-Strategi-Marketing-Garuda-Indonesia-Pada-Tahun-2016/. https://marketeers.com/melihat-fokus-strategi-marketing-garuda-indonesia-pada-tahun-2016/
Priantinah, D., & Si, M. (2018). Mental Accounting Dalam Proses Pengambilan Keputusan Investasi. Jurnal Akuntansi, 6(1), 75–87.
Thaler, R. H. (1999). Mental accounting matters. Choices, Values, and Frames, 206(September 1998), 241–268. https://doi.org/10.1017/CBO9780511803475.015
Wu, P., Gao, L., Gu, T. (2015). Business strategy, market competition and earnings management: evidence from China. Chin. Manag., 9(3), 401–424.
Yunanto, R., & Indonesia, U. K. (2020). PERAN MARKETPLACE SEBAGAI ALTERNATIF BISNIS DI ERA TEKNOLOGI Ilmiah Komputer dan PERAN MARKETPLACE SEBAGAI ALTERNATIF BISNIS DI ERA. 6(October).
Yustiani, R., & Yunanto, R. (2017). Peran Marketplace Sebagai Alternatif Bisnis Di Era Teknologi Informasi. Komputa : Jurnal Ilmiah Komputer Dan Informatika, 6(2), 43–48. https://doi.org/10.34010/komputa.v6i2.2476
Article Metrics
Abstract has been read : 828 timesPDF file viewed/downloaded: 0 times
DOI: http://doi.org/10.25273/capital.v6i1.13704
Refbacks
- There are currently no refbacks.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.
Capital is indexed by: